What you can put into a short video is just outstanding. Sometimes a few minutes are enough to tell an interesting story, teach a new skill, or simply put a smile on someone’s face.
Nowadays, most of us use Facebook to post such moments to friends, family, and even wider audiences. The trouble is that free video editor watermarks can make your videos look less professional.
How should the creative person deal with or get around this dilemma?
In this article, we’ll dive into the details of making great Facebook videos. We will find some very beneficial tips and techniques to make your videos shine and really pop, plus paid and free video editors with no watermarks.
Facebook Video: A Step-by-Step Guide
We will discuss tricks on how to create content for social media; it’ll make your videos look and sound professional. By the end, you will be equipped to make some really attention-grabbing content that will get people talking.
Step 1: Planning Your Video’s Story
Every great video needs to be founded on a great story. You can think of it this way: it’s the blueprint for your video. Without it, you may feel lost and lack direction.
- Searching for ideas: Even before you crack open your video editor, define an idea of what you’re making. What are you trying to say? What emotions do you want to evoke?
- Structure the story: Think about a beginning, middle, and end. How are you going to introduce, develop, and finally get to the end of your topic? For example, while examining a product in a review, someone might include a brief introduction and describe its features. Finally, they could compare its strengths and weaknesses.
- Video’s style: Decide what feeling your video is going to have and what its visual style is. You can go furious and energetic or relaxed and informative.
Step 2: Work on Visuals
The visual elements of your video appear first to the viewer, so make them count! Engaging visuals grab attention and glue viewers to screens.
- High-quality footage: If you intend to film yourself, ensure that you have at least a nice camera or a cell phone capable of recording quality video.
- Lighting: Adequate lighting will ensure that your video is clear. It will also help aesthetically. Though natural light may be a blessing, actually consider using artificial light sources to gain clarity.
- Variety of clips: Have several shots that keep the viewer interested. Close-ups, wide shots, and medium shots offer visual interest. Try to use practices with nice angles and movement. For example, when you make a product video review, showing the product being used from different angles can help viewers understand how they can use it.
Step 3: Setting the Audio
Bad audio is a disturbance, an annoyance. Your audio should be mastered.
- Crystal-clear sound: Eliminate background noise. If need be, go for a microphone for clearly the audio recording.
- Adding music: Royalty-free music matches perfectly your video’s mood and tone. Explore online resources for excellent options.
- Voice-overs: Well-recorded and delivered voice-overs are paramount in that they help your video leave a memory with the viewers. They may drive the viewer throughout your story, provide additional information, or even inject some sense of humor.
Step 4: Video Editing
Before you post the video, you should use a video editor with no watermark to edit the footage. It’s critical to avoid watermarks so your videos look polished and professional. You want people to focus on your story, not a logo in the corner.
- Trimming the flabby parts: Don’t fear to cut the extraneous parts of your footage to achieve optimal video length. Your videos should be kept short and to the point; remember that viewers have a very short attention span.
- Transitions: Transitions ensure smooth flow and make it appear more professional. Do fades between scenes, cross-dissolves, or even simple cuts.
- Simple style: Avoid using too many fancy effects and transitions. They would be a distraction from the core message.
- Text overlays: Use these to represent important information, titles, or takeaways in your videos. The text needs to be short and easy to read.
Step 5: Optimizing Your Video for Facebook
After editing, upload the video and optimize it on Facebook so that the content reaches the intended audience for maximum engagement.
- Attractive thumbnails: Design an engaging thumbnail that will pop in the feed.
- Adding captions: Add captions to your videos so people can understand them, even if they’re watching without sound.
- Sharing the video: Share it with all your connections, and encourage your followers to share.
- Checking performance: Monitor how your video is performing. Study the insights to know what works for you and where chinks exist.
Top 3 Video Editors No Watermarks for Facebook
Editing videos for Facebook in good taste is a bit tricky. You want them to stand out; mostly free video editors, however, add distracting watermarks. Here are three top video editing software programs to help you create your own video.
- Lightworks
Lightworks has an all-inclusive feature set and professional-grade tools to create high-quality videos for Facebook marketing campaigns, tutorials, and personal content.
Features:
- Multitrack timeline: Easily follow along and work with video clips, tracks, and effects within a multitrack timeline.
- Professional color correction: Be in full control of the look and feel of your video.
- Advanced editing tools: Use transitions, add text, and apply a range of effects, among other tools.
- Supports a huge variety of formats: Work on a huge variety of video and audio formats.
Movavi Video Editor
Movavi Video Editor is one of the best iMovie alternative for Mac programs, whether you’re a first-time creator or an experienced developer. The smooth workflow and outstandingly large library of different effects and transitions make it simply perfect for creating Facebook long and short videos to capture the attention of users.
Features:
- Drag-and-drop interface: Effortlessly design your video using a quick arrangement of clips and easy effects.
- A big library of transitions and effects: Overlay several pre-made effects, transitions, and overlays in your video.
- Text and title tools: Think up creative titles, calls to action, and annotations for your videos.
- Music library and sound effects: Add background music and sound effects, and voice-overs can be added to create a full video experience.
CyberLink PowerDirector
CyberLink PowerDirector editing tools and versatile features will help deliver high-quality Facebook videos. Use its templates, cool effects, and advanced editing tools to create engaging content that will capture the attention of your audience.
Features:
- Timeline editing: Allows control over the structure of a video, adjusting clips, adding effects, and refining transitions.
- Multiple editing modes: Switch between advanced editing modes
- Built-in templates: Quickly create engaging videos using pre-made templates for different purposes, such as product reviews, marketing tips, travel vlogs, and social media content.
- Motion tracking and 360° video editing: Add unique effects and create immersive videos with these advanced features.
Let’s Make Amazing Facebook Videos Today!
Alright, so you want to make great Facebook videos that really stand out, right? Well, guess what? It’s not as hard as it seems.
The most important thing is to pick an editor you like and just play around with it. Learn as you go, have fun, and you might be surprised at what you can do!
Ready to give it a try? Check out the video editors we talked about; you’ll see how easy it is to make cool Facebook videos that everyone will love.
