Best Size For Facebook Cover Photos

Nailing the perfect Facebook cover photo size can be a game-changer for your profile’s visual appeal. You’re about to discover the ideal dimensions that’ll make your cover photo pop and ensure it looks great on all devices. Additionally, if you’re looking to expand your online presence, you might consider to buy Facebook accounts, which can help increase your visibility and reach on the platform. This strategy can be particularly beneficial for businesses or influencers aiming to establish a broader audience quickly.

Get ready to give your Facebook profile a professional edge that captures attention and reflects your personal or brand style seamlessly. With the right size, you’ll avoid awkward crops and blurry images, making your first impression a lasting one.

What is a Facebook cover photo?

A Facebook cover photo sits at the top of your Facebook profile, acting as a banner image. It’s the first thing visitors see when they land on your page, serving as a crucial aspect of your online identity. Think of it as the digital equivalent to a first handshake or storefront window—it’s your chance to make a powerful visual statement.

Cover photos have a unique aspect ratio and size requirement. If you’re using a personal account, your cover photo will display at 820 pixels wide by 312 pixels tall on desktops, and 640 pixels by 360 pixels on mobile devices. For Facebook Pages, the recommended size is 820 pixels by 462 pixels to ensure a smooth display across all platforms.

Understanding the dynamics of how your cover photo appears on different devices is key. On mobile displays, your photo will be cropped to fit the screen, while on desktops, viewers can see the full image. Hence, it’s critical to choose an image that works well within these parameters, keeping the focus on elements that remain visible across all devices.

Your cover photo also interacts with other elements on your profile, such as your profile picture and page name. This interaction requires strategic placement of any text or important imagery in the cover photo to avoid being obstructed by these overlays.

Here are some tips to keep in mind:

  • Use high-resolution images to prevent blurriness.
  • Center the important content to ensure visibility on all devices.
  • Avoid placing text near the bottom, as your profile picture may cover it.
  • Regularly update your cover photo to keep your profile fresh and engaging.

With these points in mind, selecting the perfect cover photo becomes simpler, allowing you to convey the right image and essence of your personal or brand identity on Facebook.

Why is choosing the right size important?

When browsing through profiles and pages, first impressions matter. A cover photo with incorrect sizing can be an underwhelming introduction to your page. You’ve worked hard to capture the essence of your personality or brand, and the cover photo should reflect that accurately. If it’s too large or too small, important details might get cropped out, leading to a potential loss of the message you aim to convey.

Consistency across devices is crucial in maintaining a professional appearance. A cover photo that looks great on a desktop might be distorted on mobile devices. With over 98% of Facebook users accessing the platform on mobile, you can’t afford to overlook how your cover photo performs across different screens. Ensure that your chosen image maintains visual integrity no matter where it’s viewed. Remember, a well-chosen cover photo size enhances user engagement. It’s more likely for a passerby to stop and engage with a page that has a clean, eye-catching header. Besides, Facebook’s algorithm favors pages that demonstrate higher engagement, amplifying your opportunity to reach a wider audience.

Opting for the recommended dimensions—specifically, 851 pixels wide by 315 pixels tall for desktop and 640 pixels wide by 360 pixels tall for mobile—ensures your cover photo aligns with Facebook’s layout parameters. This careful selection guarantees your cover photo won’t experience unexpected cropping, keeping your visual message intact.

Finally, think about how your cover photo interacts with other elements on your page. Your profile picture, call-to-action button, and page name shouldn’t clash with the cover photo. The right size allows these elements to seamlessly integrate, offering a cohesive and inviting look to anyone who stumbles upon your page. By harmonizing these visual components, you’re setting yourself up for success.

Facebook cover photo dimensions

Facebook cover photo dimensions

When selecting the right dimensions for your Facebook cover photo, adhering to the official guidelines set by Facebook is key. This not only ensures your cover photo looks professional but also guarantees that it won’t be rejected by Facebook’s platform. The optimized dimensions differ slightly between desktop and mobile devices, based on how the Facebook interface resizes and displays images.

For a desktop display, the recommended size for your Facebook cover photo is 851 pixels wide by 315 pixels tall. This size is tailored to fit the desktop layout of Facebook perfectly, ensuring that as people browse through on their computers, your cover message remains clear and unfettered. On the other hand, considering the ever-growing mobile audience, it’s vital to make sure that the same care is taken for mobile displays. The suggested size for mobile devices stands at 640 pixels wide by 360 pixels tall. This accounts for the different dimensions and resolutions of smartphones and tablets.

Maintaining the aspect ratio of 2.7 to 1 between width and height will help in creating a cover photo that’s flexible across all devices. Yet, even with the correct aspect ratio, it’s important to remember that mobile displays might crop your photo slightly on the sides. Hence, keeping crucial content centralized in your design is a strategy you can’t ignore.

To assist you further, below is a table of the recommended dimensions:

Device Type Width (px) Height (px)
Desktop 851 315
Mobile 640 360

It’s also essential to leave a considerable margin around the edges of your cover photo. Since Facebook’s interface overlays the profile picture and various buttons like the message and follow buttons, these margins ensure that no vital information is obscured. Typically, a safe zone where no text or key visual elements are placed should span at least 24 pixels on the top and bottom and 90 pixels on the right and left sides of your cover photo.

Focusing to these details and understanding the way Facebook displays images on different devices, you can craft a cover photo that resonates with your audience and enhances your page’s visual appeal. Remember, every pixel counts in maximizing the impact of your first virtual impression.

Pro Tip: To ensure your Facebook cover photo appears crisp and professional across all devices, use an image with a resolution of at least 72 pixels per inch (PPI). However, for a more impactful visual, aim for a higher resolution of 300 PPI, which is considered print quality. Keep the file size under 100 kilobytes to prevent Facebook from compressing the image, potentially reducing its quality. For the best results, manually compress the image using a photo editing tool before uploading.

Recommended image resolution

When selecting an image for your Facebook cover photo, not only is size important but also the resolution. High-resolution images ensure that your cover photos look professional and crisp on all devices. Facebook recommends uploading an image with a resolution of at least 72 pixels per inch (PPI). But, to make a real impact, aim for something even higher, such as 300 PPI, which is considered print quality.

For optimal results, your image should be less than 100 kilobytes (KB) in size. If the file is larger, Facebook will compress it, possibly affecting the quality of your photo. You can avoid this by compressing the image yourself using a photo editing tool before uploading it. This way, you can control the compression quality rather than leaving it to Facebook’s algorithms.

It’s also important to note that your cover photo should be in sRGB color mode, commonly used for web images. This ensures that the colors you see on your design screen will be as close as possible to what users see on their screens. Also, Facebook supports .jpg, .png, and .gif file formats, though .jpg is often preferred for its balance of quality and file size.

For seamless viewing, here is a quick breakdown:

Quality Resolution (PPI) Max File Size
Standard 72 100 KB
High Quality 300 100 KB

Remember, the clarity of your cover photo can significantly influence how users perceive your brand. Quality visuals convey professionalism and attention to detail, factors that can set you apart from the competition. Ensure you’re striking that perfect balance between image quality, file size, and resolution to maintain that sharp, eye-catching appearance across all devices.

Tips for designing a great cover photo

Tips for designing a great cover photo

When it comes to making your Facebook cover photo pop, it’s not just about the size and resolution. Design and content play pivotal roles in how your cover photo impacts viewers. To design a standout Facebook cover, you’ll want to focus on a few key elements.

Keep It Branded

Ensure your cover photo fits your brand’s aesthetics and messaging. Use your brand’s color palette and incorporate your logo strategically. Remember, your Facebook cover is often the first thing a visitor sees, so keeping it on-brand is crucial.

Focus on Composition

The composition of your Facebook cover photo should guide the viewer’s eye towards important information. Place key elements such as text or your logo in the center or along the lines of the 2/3 grid rule for a balanced look.

Optimize for Mobile and Desktop Viewing

Your cover photo will appear differently on various devices. Design with both mobile and desktop viewing in mind. Important content should avoid the extreme corners and edges, which might be cropped on different screens.

Use High-Quality and Relevant Images

The imagery you choose can tell a story about your brand. Use high-quality, relevant images to convey a message or evoke an emotion. Avoid clutter and pick images that can be easily understood at a glance.

Include a Call-to-Action

If applicable, use your Facebook cover to encourage visitors to take an action, like visiting your website or contacting you. Your call-to-action should be clear, compelling, and easy to spot.

Below is a quick reference table with key design considerations for your Facebook cover photo:

Aspect Recommendation
Branding Align with brand colors and logo
Composition Follow the 2/3 grid rule
Device Optimization Design for both mobile and desktop
Image Quality Use high-resolution, relevant images
Call-to-Action Make it visible and compelling

Remember, your Facebook cover photo isn’t set in stone. Feel free to refresh it periodically to align with current promotions, seasons, or branding changes. Just ensure that when you update it, all the elements are optimized for the best visual impact.


Nailing the perfect Facebook cover photo size is crucial for making a stellar first impression. Remember to stay true to your brand and ensure your image looks great on both mobile and desktop. With the insights you’ve gained, you’re now equipped to create a cover that not only captivates but also compels your audience to take action. Don’t be afraid to shake things up with new promotions or branding updates—your cover photo is the dynamic billboard of your Facebook page. Ready to make an impact? It’s time to apply these tips and watch your social presence flourish.

Frequently Asked Questions

What are the dimensions for a Facebook cover photo?

The recommended dimensions for a Facebook cover photo are 820 pixels wide by 312 pixels tall for desktops, and 640 pixels wide by 360 pixels tall for mobile devices.

How can I make sure my Facebook cover photo looks good on both desktop and mobile?

To ensure your cover photo looks good on all devices, focus on the center of the image where the most important elements should be placed. This area is less likely to be cropped on different screens.

What is important to keep in mind when designing a branded Facebook cover photo?

Keep your brand identity consistent by using your brand colors, logo, and style in your Facebook cover photo. This helps in enhancing brand recognition.

How often should I update my Facebook cover photo?

You should update your cover photo periodically to reflect any current promotions, events, or changes in branding. There’s no set rule on how often this should be done; it depends on your marketing strategy.

Why should I include a call-to-action in my Facebook cover photo?

A call-to-action (CTA) on your cover photo can direct your audience to take a specific action, like visiting your website or contacting you, which can help in converting visitors into leads or customers.

What is the significance of using high-quality images for my Facebook cover photo?

High-quality images are crucial for making a good first impression. They convey professionalism and attention to detail, which can help in establishing trust with your audience.

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Rajat Garg
Rajat is a digital marketing specialist with more than 8 years of experience. Here at SocialAppsHQ, Rajat helps to manage social media campaigns for businesses all over the world and share valuable content through blogging.

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