18 Facebook Marketplace Scams and How to Avoid Becoming a Victim

Ever stumbled upon an unbeatable deal on Facebook Marketplace only to second-guess its legitimacy? You’re not alone. With its growing popularity for local sales, Facebook Marketplace has unfortunately also become a breeding ground for scams, affecting both buyers and sellers. In fact, you’re more likely to encounter a scam here than in traditional retail environments. But there’s good news: most scams can be easily spotted and avoided with the right knowledge.

This article is your shield against the cunning tactics of online fraudsters. We’ll walk you through 18 common Facebook Marketplace scams, shedding light on how they operate and, most importantly, how you can sidestep them with confidence. Armed with this information, you’ll be able to navigate the Marketplace safely, ensuring your online buying and selling experiences remain secure and enjoyable.

Key Takeaways

  • Always approach deals with skepticism on Facebook Marketplace; if it seems too good to be true, it probably is.
  • Keep all communications and transactions within Facebook Marketplace to benefit from the platform’s monitoring and intervention capabilities.
  • Familiarize yourself with common scam types, such as gift card scams, fake rental scams, and overpayment scams, to better recognize and avoid them.
  • Use secure payment methods like Facebook Checkout and avoid external payment platforms or wire transfers to minimize the risk of fraud.
  • Before transacting, review the seller or buyer’s profile for legitimacy signs, such as an account history longer than a few months and real profile pictures.
  • Exercise good cybersecurity hygiene by enabling two-factor authentication, updating antivirus software, and avoiding clicking on unsolicited links to protect against phishing and other online threats.

Why is Facebook Marketplace full of scammers?

Simplicity and Accessibility

Facebook Marketplace’s very design, which emphasizes simplicity and accessibility, inadvertently makes it a breeding ground for fraudulent activities. It’s easy to set up a profile and start selling or buying immediately. There’s no stringent verification process for new accounts, allowing scammers to create and delete profiles with ease. This lack of barriers doesn’t just attract genuine buyers and sellers; it also opens the door wide for those with malicious intent.

Massive User Base

With billions of active users, Facebook Marketplace presents a vast hunting ground for scammers. They capitalize on the platform’s reach and diversity, targeting individuals from various demographics. The sheer volume of transactions makes it challenging for Facebook’s moderation team to scrutinize every deal, providing scammers with more opportunities to execute their schemes.

Varied Transaction Methods

Another contributing factor is the varied transaction methods available on Facebook Marketplace. While direct payment via Facebook Checkout is encouraged for its security, it’s not mandatory. Many users opt for external payment services like PayPal or Venmo, or even cash transactions, which are harder to trace and protect. This variety in payment options increases the complexity of transactions, creating loopholes that scammers exploit.

Lack of Natural Vigilance

Social media platforms like Facebook are primarily spaces for connection and communication, not commerce. So, users may not exercise the same level of caution they would on dedicated e-commerce platforms. Scammers take advantage of this relaxed vigilance, using sophisticated tactics to appear trustworthy. Their strategies often involve mimicking genuine listings with too-good-to-be-true offers or manipulating emotions to expedite payments.

  • Be Skeptical: If a deal seems too good to be true, it probably is. Always approach listings with a critical eye.
  • Use Facebook Checkout: Whenever possible, use Facebook’s internal payment system to safeguard your transactions.
  • Keep Communications On-Platform: Avoid moving conversations to external messaging apps where Facebook can’t monitor or intervene.

By understanding the factors that contribute to the prevalence of scams on Facebook Marketplace, you’re better equipped to navigate the platform safely. Remain vigilant, question anomalies, and always prioritize secure transaction methods to protect yourself.

Types of Facebook Marketplace Scams

Navigating Facebook Marketplace can be tricky, especially with the myriad of scams lurking around every corner. It’s crucial to stay informed about the different types of scams to safeguard yourself effectively. Here’s a breakdown of the common scams you might encounter and how to avoid them.

1. Gift Card Scams

In this scam, sellers ask buyers to pay for items using gift cards, claiming it’s a secure payment method. But, once the code is shared, the seller disappears. To avoid this scam, always use verified payment methods and insist on Facebook Checkout when available.

2. Outside Payment Scams

Scammers will try to move the transaction to another platform or ask for payment via apps like PayPal or wire transfers, where protection is minimal. Stay safe by keeping all transactions and communications within Facebook Marketplace.

3. Fake Rental Scams

You’ll find listings for rentals that seem too good to be true because they are. After paying a deposit to “secure” the property, the “landlord” vanishes. To avoid falling victim, never pay a deposit without seeing the property and meeting the landlord in person.

4. Overpayment Scams

Here, a buyer intentionally overpays and asks for the excess to be returned. Once the seller refunds the difference, the original payment bounces. The key to avoiding this scam is to never accept overpayments and to use Facebook Checkout.

5. Google Voice Scams

Scammers trick individuals into signing up for a Google Voice account, then steal personal information. Protect yourself by never sharing verification codes or personal details with strangers.

6. Counterfeit Item Scams

This involves the sale of fake goods branded as genuine. To spot these scams, look for prices that are significantly lower than usual and request detailed photos or authentication proof.

7. Fake Listings: The Bait and Switch

Sellers advertise items at low prices to attract buyers, only to switch them with more expensive or lower-quality items. Avoid this by asking detailed questions and insisting on seeing the product before payment.

8. Fake Account Scams

These involve freshly made profiles with minimal activity, created solely to scam. Always check the seller’s Facebook profile for signs of regular, genuine activity.

9. Faulty Item Scams

Sellers send defective or damaged items knowingly. To steer clear, ask for a video of the item working and check the seller’s reviews.

10. Fake Giveaway Scams

Scammers promise big rewards in exchange for personal information or a small “processing” fee. Remember, if it seems too good to be true, it probably is.

11. Google Voice Scams

(Repeated – See point #5)

12. Price Change Scams

After agreeing on a price, the seller increases it, hoping you’re too committed to back out. To prevent this, confirm the price in messages before meeting.

13. Insurance-Fee Scams

Sellers ask for money upfront as an insurance fee for high-value items which never get delivered. Ensure you never pay for anything before receiving it.

14. Advance Payment Scams

Sellers ask for an advance payment to “reserve” an item, then vanish. You should never make advance payments for items on Facebook Marketplace.

15. Zelle Scams

Similar to outside payment scams, but specifically involves Zelle. Even if Zelle is legitimate, scammers use it to their advantage. Follow the same precautions as with outside payment scams.

16. Shipping Label Scams

After making a sale, the seller receives a fake shipping label from the buyer, who then claims the item never arrived. Avoid this by using tracked shipping methods and insisting on payment before sending.

17. Malicious Site Scams

Sellers or buyers ask you to complete transactions on fake websites that steal your information. Keep transactions on Facebook and use trusted payment methods.

18. Early Shipment Scams

Buyers ask sellers to ship items before payment is confirmed, leading to lost items and no payment. To safeguard against this, use Facebook Checkout and only ship items once payment is secured.

By familiarizing yourself with these scams and adhering to the practical advice provided, you’ll significantly reduce your risk of becoming a scam victim on Facebook Marketplace. Stay vigilant and prioritize secure transactions to enjoy a safe buying and selling experience.

What to do if you get scammed on the Facebook Marketplace

Immediate Actions

The first step after realizing you’ve fallen victim to a scam on Facebook Marketplace is to act swiftly. Here’s what to do:

  • Contact the Seller: Attempt to resolve the issue directly with the seller. Sometimes, misunderstandings occur, and they may be willing to correct the mistake.
  • Report the Scam: Use the “Report” feature on Facebook Marketplace to notify Facebook of the fraudulent listing or user.

Financial Recovery

If the scam involved monetary loss, you have several avenues to explore for recovery:

  • Payment Method Dispute: If you used a secure payment method like PayPal or a credit card, contact the service provider to dispute the charge.
  • Bank Intervention: For direct bank transfers, reach out to your bank immediately. They can sometimes reverse the transaction or help in fraud cases.

Strengthening Security

After addressing the immediate concerns, focus on safeguarding against future scams:

  • Change Passwords: If you shared any passwords or personal information, change them immediately to avoid further unauthorized access.
  • Enable Two-Factor Authentication: Increase security on your Facebook account and linked email to add an extra layer of protection against hacks.

Awareness and Education

Finally, educating yourself and others is key to avoiding scams in the future:

  • Learn About Common Scams: Familiarize yourself with the types of scams prevalent on Facebook Marketplace to spot red flags easily.
  • Share Your Experience: Help the community by sharing your experience in relevant groups or forums. This raises awareness and can prevent others from falling for similar scams.

Remember, scams exploit gaps in knowledge and awareness. By staying informed and cautious, you greatly reduce your risk of becoming a scam victim on Facebook Marketplace.

How to recognize a Facebook scammer

When navigating Facebook Marketplace, your ability to spot scammers is your first line of defense against fraud. Recognizing a scammer can often be as simple as noting a few key red flags in their behavior and the details of the items they’re selling. Here’s how you can sharpen your scam-spotting skills.

Suspicious Account Activity

Scammers often operate through profiles that raise immediate suspicions if you know what to look for:

  • Minimal Profile Information: Scammers typically don’t spend time filling out their profile. A lack of information, friends, or activity can be a giveaway.
  • New Accounts: Many fraudulent accounts show a recent creation date.
  • Inconsistent Listings: If a seller lists items that are vastly different or located in various cities, it’s a potential red flag.

Communication Red Flags

The way a seller communicates can reveal their intentions:

  • Urgency in Their Messages: Scammers often create a sense of urgency, pressuring you to make a quick decision.
  • Asking for Off-Platform Payments: Any request to use payment methods outside of Facebook Checkout or PayPal is dubious. It’s safer to stick to in-platform payment options where you’re protected.
  • Poor Grammar and Spelling: While not a definitive indicator, consistent errors in communication could suggest scam activity.

Too-Good-to-Be-True Deals

An offer that seems too good to be true usually is. Deeply discounted items, especially electronics or high-demand products, are often used to lure unsuspecting buyers.

  • Review the Seller’s Profile: Spend a moment to check their activity history and reviews.
  • Ask Detailed Questions: Legitimate sellers usually don’t hesitate to provide more information about the item.
  • Avoid Rush Decisions: Take your time to assess the deal and do not cave under pressure to act quickly.

By keeping these pointers in mind, you can navigate Facebook Marketplace more safely, reducing the risk of falling prey to scammers. Remember, vigilance and well-informed choice-making are your best tools in avoiding scams.

How to avoid scams and stay safe on the Facebook Marketplace

Scrutinize Seller and Buyer Profiles

Before engaging in any transaction, take a moment to review the profiles of those you’re dealing with. Legitimate accounts typically have:

  • Real profile pictures
  • An account history longer than a few months
  • Evidence of local activity or mutual friends

If a profile seems newly created or lacks any personal touches, proceed with caution.

Meet in Public Spaces

For physical goods, always arrange to meet in well-lit, public spaces. Ideal locations include:

  • Local coffee shops
  • Police station parking lots
  • Busy public parks

This not only ensures your safety but also allows you to inspect the item in person before completing the transaction.

Use Secure Payment Options

Insist on using secure payment methods. Cash is king for in-person exchanges, but if digital transactions are necessary, opt for:

  • Facebook’s payment system
  • PayPal
  • Other trusted platforms

Avoid wire transfers or reloadable cards. These methods are favored by scammers due to the difficulty of tracing or recovering funds.

Don’t Click Unsolicited Links

Phishing scams are rampant. If you receive unsolicited links, even from seemingly trustworthy sources, do not click. Scammers can mimic legitimate URLs or create deceptive links to steal your information.

Update Your Privacy Settings

Your defense against fraud starts with your privacy settings. Ensure that:

  • Your profile is set to private
  • You’re cautious about the information you share publicly
  • Two-factor authentication is enabled

Taking these steps will help safeguard your account from unauthorized access and phishing attempts.

Remember, red flags include too-good-to-be-true deals, requests for personal information, or pressure to complete transactions quickly. Trust your instincts and don’t hesitate to walk away from a deal if something doesn’t feel right.

Is it safe to shop on Facebook Marketplace?

When venturing into the vast world of online secondhand shopping, it’s natural to wonder about the safety of platforms like Facebook Marketplace. With its local sales focus and user-friendly interface, Facebook Marketplace offers a plethora of opportunities for bargain hunters and sellers alike. But, like any online transaction platform, it comes with its share of risks.

Understanding the Risks

Scams are, unfortunately, a common occurrence on Facebook Marketplace. From bait and switch tactics to outright payment scams, the variety of fraudulent activities can be daunting. Phishing attempts may not be as obvious as in other settings, with scammers deftly masquerading their intentions behind seemingly legitimate profiles or offers.

How to Stay Safe

Protecting yourself while navigating Facebook Marketplace involves a blend of vigilance, common sense, and proactive security measures. Here are some actionable steps:

  • Scrutinize Profiles: Always examine the seller or buyer’s profile for authenticity. Look for a history of positive interactions and reviews on the platform.
  • Public Meetings: Opt for transactions to occur in public, well-lit areas. If possible, bring a friend along for added security.
  • Secure Payments: Use Facebook’s payment system or PayPal for financial transactions. These platforms offer certain protections against fraud that direct bank transfers do not.
  • Document Everything: Keep records of all communications, transactions, and item descriptions. These can be invaluable if a dispute arises.
  • Enable two-factor authentication on your account.
  • Keep your antivirus software updated to ward off phishing attempts.
  • Do not click on unsolicited links, even if they appear to come from a known contact.

By adopting these practices, you can significantly decrease your risk of falling victim to scams and enjoy a more secure shopping experience on Facebook Marketplace. Remember, if an offer seems too good to be true, it probably is. Trust your instincts and don’t hesitate to walk away from deals that evoke suspicion.


Navigating Facebook Marketplace requires a blend of vigilance and smart practices to ensure your shopping experience is both enjoyable and secure. By applying the tips shared, such as scrutinizing seller profiles and choosing secure payment options, you’re taking important steps toward protecting yourself from scams. Remember, your safety is paramount. Trusting your instincts and staying informed will serve as your best defense against fraudulent activities. Armed with knowledge and caution, you’re now better equipped to explore the Marketplace with confidence. Happy shopping!

Frequently Asked Questions

How do I stop fake buyers on Facebook Marketplace?

To deter fake buyers, be vigilant for common red flags. Avoid preemptively warning potential scammers in your product description. Leverage Facebook groups or alternative selling platforms for safer transactions. Understand that some factors are beyond your control, and prefer cash transactions, emphasizing a “first come, first served” policy for fairness.

How do you know if someone is scamming you on Facebook Marketplace?

Typical signs of a scam include requests for product handover before payment, dealing with broken electronics, overpayment tricks, fraudulent peer-to-peer payment app requests, and attempts to communicate outside of the Marketplace app. Stay alert to these red flags to avoid scams.

Why do people ask for your phone number on Facebook Marketplace?

Legitimate buyers might ask for additional details about the item, including its condition. However, if someone is overly keen on obtaining personal information like your email or phone number, or hurriedly requests funds, it’s likely they’re aiming to scam you. Exercise caution with such requests.

What can a scammer do with your address?

With your address, a scammer could potentially gather more sensitive personal information, send phishing mail or bogus offers, intercept your sensitive mail, bypass certain security measures, perform a SIM swap to steal your cell phone number, impersonate you, or search the Dark Web for further exploitable details.

How do you know if a buyer is scamming you?

Be wary if the deal appears too good to be true. Scammers often prefer irreversible payment methods like wire transfers. They may refuse to meet in person, offer low-resolution photos, send prepaid shipping labels, overpay for items, or insist on deposits or prepayments. Recognizing these tactics can help identify a scam.

Picture of Rajat Garg
Rajat Garg
Rajat is a digital marketing specialist with more than 8 years of experience. Here at SocialAppsHQ, Rajat helps to manage social media campaigns for businesses all over the world and share valuable content through blogging.

Recent Posts