Traffic is important to keep your Facebook profile or page active and relevant, especially if it is for your business.
There are a lot of ways to drive more traffic to your Facebook page that are actually easy to do and even free. Many people, however, may not be fully aware of this.
In this article, we will be discussing the ways that you can do to attract more traffic to your Facebook page.
So, if you are someone who is just starting their online business on Facebook, or just wants to your overall success, read on as we will be guiding you through it.
P.S. Want to grow your online business on Facebook? This means that you’d need an account to get started. To do this, you can buy Facebook accounts using this service. All accounts are phone verified and aged. This means that you can use the accounts right away for your business.
Provide Content That Your Audience Wants
This might come as a no-brainer, but a lot of Facebook users actually fail to consider this when they are starting their business page on Facebook. Before achieving this, you have to first identify who specifically your audience is. That way, you can cater to their wants and needs better.
After identifying your target audience, you now have to brainstorm on post ideas that will most certainly attract them to engage with your page.
Ask simple questions like:
- What do they want?
- What posts will they like?
- How do I keep them interested?
Every time, before you post, you should have already answered these questions.
It can actually be quite harder than it seems since you really have to continue posting about fresh ideas and as well as maintaining the quality of those that already worked.
It will take a lot of effort and hard work to please your audience, but it will also definitely drive more traffic to your page if done correctly.
Keep your Facebook posts Interactive
Try keeping in mind to create interactive content for your posts as frequently as possible.
There are a lot of ways to make your posts engaging for your audience.
The most basic one being is you asking them questions.
It can be slightly personal questions like how was their day and what have they been doing lately. Remember to not get too personal as most Facebook users would not want that either.
Here’s an example of a Facebook post that starts with a question.
Another way to make your posts interactive, especially if you are handling a business page, is to start promo games for your products or services.
For example, you can try playing a guess-the-word game with your audience, and whoever comments the correct answer first will get a discount coupon on their next purchase.
Driving traffic to your page is all about the number of people who interact with it.
So always make sure to keep your brand relevant on Facebook by occasionally doing these types of posts. Besides, by doing this, there is also a very high chance that you will more followers.If you need more ideas on what to publish in this social media platform, then you should check out this article on formula for posting on Facebook.
Promote Your Facebook Page on Other Platforms
Although all social media platforms seem to have one similar function, they actually provide varying benefits.
For example, news travels faster on Twitter, especially as it is reflected in real-time. Plugging your page on YouTube allows more viewers to see it, especially that literally almost everyone can access and watch your YouTube videos without necessarily subscribing to your account.
There is also a chance that someone from this other social media platform was not aware that your page existed, even if they will be interested in engaging with it. So, by posting and promoting your Facebook page on your other social media accounts, you are also expanding your reach even wider.
Additionally, you can send an email to all your contacts to let them know that your page is up. That way, you can send invitations to check your page directly to their accounts.
Ask For Help From Your Friends on Facebook
For sure, you have at least a number of personal acquaintances and friends who are using Facebook.
So, why not ask for their help?
This is very important especially if you are just starting your Facebook page.
You can ask them to be the first ones to like the page and to as well share it on their own Facebook and other social media accounts.
If they are supportive enough, they can keep on liking and sharing their content even if your page already grew bigger.
Starting with the people you know is actually one of the best ways to grow your business. Besides, asking them for help is a lot easier than promoting it to total strangers.
Keep Your Facebook Posts Relevant
Having posts that are up to date will definitely attract more Facebook users to visit your page, thus increasing the traffic that it will be receiving. Always check the latest news, especially those that are relevant to your brand or niche.
More than being a content creator who is trying to sell and promote their product, you should also be a sort of reliable source for your audience to be updated on what is new.
Of course, this is not the main goal of your page, but doing this from time to time will benefit you especially in attracting traffic to your page.
Run Facebook Ads
Now, this one might not be for everyone, but it certainly helps drive traffic to your Facebook page effectively. The only catch is that you have to pay to drive traffic to your page.
Promoting yourself through Facebook Ads will make sure that your page or brand reaches the right audience. Facebook’s algorithm is very personalized.
This means that the platform tries to suggest to its users content that they would most probably like based on their engagements on other similar posts.
For example, if you’re running ads about a marketing software. Facebook will try to optimize your ads to reach out to people who are interested in marketing.
So, if you are interested in paying to get traffic for your page, you should definitely try using it on Facebook Ads since this is a very effective way of promoting yourself across other Facebook users
FAQs About Getting More Traffic to Your Facebook Page
Here are the frequently asked questions about getting more traffic to your Facebook page.
How can I promote my Facebook page without boosting it?
There are a lot of free ways that you can do to promote your Facebook page. But going down to the basics, just make sure that you produce quality, relative, and fresh content that is accompanied by great graphic designs and captions.
How long should I run Facebook Ads?
According to analytics, it is ideal to let your advertisement stay up on Facebook for around 3 to 4 days before checking and deciding if it is really effective.
How do I know if my Facebook Ads are working?
You can go to your Facebook Ads Manager, then click on All Campaigns. Now, on the right portion of your screen, locate Performance and Clicks. There you would be able to see a lot of information about how well your ad is doing.