Learn from Hotels on How to Leverage Facebook Timeline
“Don’t be afraid to get creative and experiment with your marketing.” – Mike Volpe, Chief Marketing Officer, Hubspot
Social Media Marketing for Hotels is becoming increasingly popular. Hotels are adopting timeline changes to increase engagement with their customers in a big way. Hotels share their stories, memories, photos, posts and encourage sharing of their customers’ experiences on Facebook.
Here are few examples on how hoteliers have effectively leveraged social media to stay ahead of the competition -
· Cover photo & profile picture- To get noticed, design a cover photo & profile picture which makes your hotel unique. See example here- Cosmopolitan Hotel
· You can leverage the feature of “Message” by directly interacting with your guests and therefore lowering the cost of customer service.
· You can use customized tabs and applications like Facebook Hotel App that can provide the capability for users to check out rooms, location, rates, bookings and photos directly on the hotel’s Facebook page.
· You can use contests and sweepstakes to stimulate your visitors to come back to your page and engage. See Examples – Prague City Apartments & Reethi Beach Resort.
To know more, check out our Blog post here.
Get started with our Hotel App and engage with your customers to get more referrals.